Get enquiries · Google Ads (PPC)
Google Ads agency and PPC management: ads that bring enquiries, not just clicks
We set up your Google Ads, manage them on an ongoing basis and build the pages where clicks turn into enquiries. Every month you get a report with spend, enquiries and cost per enquiry. You pay your ad budget directly to Google.
Why ads usually fail
What you get
- Account and campaign setup, with a clear structure and sensible search terms
- Ad copy that matches what people are searching for
- Landing pages with one goal: that the visitor gets in touch
- Tracking of calls, forms and messages
- Ongoing optimisation: bids, search terms, ads
- A monthly report with cost per enquiry
What is Google Ads?
Google Ads is paid advertising on Google. Your ad appears when someone searches for a matching term, and you usually pay per click. Professionals call this SEA (search engine advertising) or PPC (pay per click).
Ads bring visitors straight away. Whether those visits become enquiries depends on the search terms, the ad text and above all the page the visitor lands on.
Google Ads or SEO: which is better?
Ads work immediately and stop when you stop paying. SEO takes longer and lasts. Many businesses start with ads and build up SEO alongside.
In the first call we work out with you what an enquiry is worth to you. That shows whether ads make sense for you, and with what budget.
How it works
Step by step, no surprises.
- 1First callWe clarify your goal, region, budget and what an enquiry is worth to you.
- 2SetupWe build the campaigns, ads and the matching landing page.
- 3Launch and optimisationAfter launch we keep checking what works and adjust.
- 4Monthly reportYou see spend, enquiries and cost per enquiry.
An example from practice
Real projects, real numbers.
From Dessau-Roßlau, for the region
From Dessau-Roßlau we manage Google Ads for businesses in the region and all over Germany. You talk directly to the person who runs your campaigns.
Also for businesses in Halle (Saale), Magdeburg, Köthen (Anhalt), Lutherstadt Wittenberg, Bitterfeld-Wolfen, Bernburg (Saale), Zerbst/Anhalt. See all services →
What does it cost?
Every project is different. The price depends on:
- How high click prices are in your industry and region
- How much an enquiry or a job is worth to you
- Whether a suitable landing page already exists or needs to be built
- How many services, campaigns and locations are managed
- On top of that comes your ad budget, which you pay directly to Google
You pay the ad budget directly to Google. Ads run for at least 3 months, after that you can cancel monthly.
Frequently asked questions
How much does Google Ads cost?
There are two parts: your ad budget, which you pay directly to Google, and our management. How high a sensible budget is depends on region, industry and competition. In the first call we work out with you what an enquiry is worth to you.
What does a Google Ads agency do?
It sets up the ads, chooses the search terms, writes the ads, builds matching landing pages, tracks calls and forms and keeps optimising. With us you also get a monthly report with the cost per enquiry.
When do the first enquiries come in?
Google ads bring visitors straight away. How quickly they turn into enquiries depends on your offer and the landing page. We optimise especially closely in the first weeks.
Is Google Ads worth it for tradespeople?
That depends on how many people in your region search for your service and what a job earns you. For emergency services and high-value jobs it often pays off sooner. We work it out with you beforehand.
What is better: SEO or ads?
Ads work immediately and stop when you stop paying. SEO takes longer and lasts. Many businesses start with ads and build up SEO alongside.
Do I have to commit for a long time?
No. Ads run for at least 3 months, after that you can cancel monthly.
Goes well with
Tell us about your project
Tell us briefly what it is about. We will get back to you with an honest assessment and a clear quote.
- Reply within 24 hours
- Fixed quote before we start, no hidden costs
- No jargon, promised
Let’s talk.
One short call and you know where you stand – even if we are not the right fit.